I’ve had an active account with CitySearch.com to promote several of my sites for quite some time, and we’ve received a significant amount of targeted, high-converting local traffic over the years. I was quick to embrace local search marketing, as it’s a major factor in how customers find the products and services that we offer.
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Entries Tagged 'Pay-Per-Click' ↓
Instant Rankings in Yahoo via CitySearch.com
February 5th, 2006 — Yahoo News, Pay-Per-Click, SEO Articles, SEO Advice
It’s No Different Online
January 4th, 2006 — Link Building, Pay-Per-Click, Web Hosting, E-Commerce, SEO Articles, SEO Advice
When speaking with clients, I often find myself using the phrase “It’s no different online” to explain the similarities and common characterics of traditional brick-and-mortar businesses with online business. The majority of my current clients have never developed a website nor run a successful online business (usually their first online endeavor) so it’s important for me to communicate online marketing information in ways that can be easily digested.
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A Beginner’s Guide To SEO
December 12th, 2005 — Pay-Per-Click, Link Building, SEO Articles, SEO Advice
The constant translation of internet marketing concepts into terms that clients easily understand can be challenging at times, especially with clients that have limited knowledge of computers, the internet, and search engines. While there are many SEO books and guides out there of varying importance and skill levels, I have finally found one I can recommend with confidence to clients and friends.
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To Advertise Or Not To Advertise?
December 9th, 2005 — Pay-Per-Click, Link Building
That is the question.
Whether ’tis nobler in the mind to monetize one’s traffic,
And generate an outrageous fortune,
Or to take arms against a sea of annoyed visitors,
And by offering advertising end them?
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Search Engine Strategies Chicago 2005
December 6th, 2005 — MSN News, Pay-Per-Click, Yahoo News, Link Building, SEO Forums, SEO Advice, SEO Articles, Google News
SES Chicago 2005 began yesterday and although I couldn’t attend this year (I had a free pass from a friend with a booth in the expo hall, but I found out too late), I’m keeping up with everything that’s going on via Barry Schwartz’ Search Engine Roundtable Blog. Barry and the other site authors do an awesome job of covering the key information from each session while leaving out anything irrelevant, and the additional comments they include keep it interesting.
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